About Compare the Market

GoNoGo 100-Point Framework Breakdown

Regulatory Compliance /12

FCA-authorised, no fines or sanctions.

Customer Satisfaction /23

Trustpilot 4.05, App Store 4.05. Praised for rewards and value, some complaints about follow-up emails.

Product Value /20

Wide comparison, Meerkat Rewards, competitive offers.

Innovation /12

Meerkat Rewards, app updates, regular new features.

Security /9

SSL, 2FA, no major breaches.

Accessibility /9

App, web, easy navigation, good accessibility.

Sustainability /5

No ESG data published.

Additional Features /10

Meerkat Rewards, guides, insurance calculators.

Service	Fee	Notes
Insurance Comparison	£0	Free for users, paid by insurers
Meerkat Rewards	£0	Included with selected policies

POSITIVE Trustpilot, May 2025

"Meerkat Rewards are a great bonus and the site is easy to use."

POSITIVE App Store, May 2025

"App is simple and quick, found a good deal on my home insurance."

NEUTRAL Google Play, May 2025

"Some insurers missing, but overall a good comparison tool."

NEGATIVE Twitter/X, May 2025

"Got too many marketing emails after using the site."