About Admiral

GoNoGo 100-Point Framework Breakdown

Regulatory Compliance /12

FCA-authorised, no fines or sanctions.

Customer Satisfaction /23

Trustpilot 4.05, App Store 4.05. Praised for app and multi-cover discounts.

Product Value /20

Car, home, multi-cover, travel insurance, competitive pricing.

Innovation /12

App updates, digital docs, online claims.

Security /9

SSL, 2FA, no major breaches.

Accessibility /9

App, web, phone, digital docs.

Sustainability /5

No ESG data published.

Additional Features /10

Multi-cover discounts, online claims, digital docs.

Service	Fee	Notes
Insurance Policy	Varies	Depends on cover type and risk
Admin/Change Fee	£10–£35	Policy changes, cancellation, etc.

POSITIVE Trustpilot, May 2025

"Easy to manage my policy online and the app is really helpful for digital documents."

POSITIVE App Store, May 2025

"Great app and easy to upload documents for my claim."

NEUTRAL Google Play, May 2025

"Policy management is easy but would like more live chat support."

NEGATIVE Twitter/X, May 2025

"Had to wait a week for my claim to be processed and couldn't get anyone on the phone."